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Topics

TOPICS

DAY 1

Creativity is from ALL Life – Africa and Moving the Centre
– Yaw Nsarkoh; Executive Vice President, Unilever, Ghana – Nigeria

Brands at Crossroads: Re-invent or Die!
– Sasan Saeidi, CEO, Gulf – JWT

African Brands Revolt: How African Brands are Challenging Global Brands in Africa & the
World
– Thebe Ikalafeng, Founder and Chairman, Brand Leadership Group

 

Panel: Are African Brands Scalable Across the Globe? What’s Coming Next?
Moderator: Prof. Robert Hinson
Technology and the Art of Change
– Speaker from Google

Panel: Global Expansion vs Indigenous Growth: The African Agency Experience
Moderator: Akua Owusu – Nartey

 

Innovation is not a Department. It’s a DNA!
– Kirsten Leeuw, Independent Strategic Consultant, Dcoded (Pty) Ltd

 

Africa 2.0: Inside the Mind of the Connected Consumer.
Ndeye Diagne, Managing Director, Insights Division, Kantar

 

DAY 2

Rethinking the Digital Divide – The Case of Mobile Financial Technologies
– Ebenezer Twum Asante; MTN Vice President, South East Africa & Ghana

Power of Empathy and Purpose in Building Brands: The Stories We Tell, Show the World We
Live In
– Bharat Avalani (CEO, Connecting Dots Consultancy)
Say NO to Fake News: Africans Telling the African Story!
– Vincent Magwenya, CEO, Conversations Group

Panel: The “Reputation” Challenge – Should Brands and their Managers Care?
Moderator: Mawuko Afadzinu

Maintaining Consumer Engagement and Promoting Consumer Participation. What is the
Score Sheet?
– Speaker: Mowunmi Owodunni ( MD, McCann – Nigeria )

Panel: Out of Home Advertising: An Asset for Spatial Planning and National Development?
Panelists – Mr. Torgbor Mensah (Chairman, DDP Outdoor), Hon. Mohammed Adjei Sowah (Mayor
of Accra), LASA
Moderator – Kwaku Sakyi-Addo

The Power of Social Media: Giving African Millennials a Voice
– Adebola Willams, CEO StateCraft
The Changing Scenes of the African Consumer’s Life
– Mathieu Plassard (CEO, Ogilvy Africa)

 


 

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