Design Craft - Advertising Association of Ghana

2024 Gong Gong - Design Craft

: The Design Gong Gong celebrates visual craftsmanship. The work will need to demonstrate how design has been used to define a brand or communicate its key messages. It should achieve consumer recognition or understanding through a unique visual identity. A number of criteria will be considered during judging, weighted as follows: 40% idea; 40% execution; 20% results.

Agency Details

Name of Agency(Required)

Agency Address

Telephone Number(Required)

Email(Required)

Entry Particulars

For more information about entry requirements, please click here.

Category(Required)

Please indicate which category you are entering

Title of Entry(Required)

Eg. Close-Up Ride with Kidi

Medium(Required)

TV, Press, Outdoor, Mobile, Digital/online/Web, etc

Brand Projected

Campaign Name

Dates entry (work) ran/flighted

Creative Director

Copywriter

Art Director

Graphic Designer

Film Director

Photographer

Illustrator

3D Artist

Outline the overall strategy of the work

500 characters maximum

How does the work communicate the brand’s image, values and messages. How does it create consumer understanding and recognition of the brand?

500 characters maximum

Indicate how the brand’s story is conveyed through the typography

For standalone Packaging, Print & Publishing and Outdoor poster design work should not be submitted here. Please send physical samples for the jury to experience. 500 characters maximum

Upload the work for the jury to experience.

Drop files here or

Max. file size: 1 GB.

For outdoor, print and publishing typography, upload work for jury to see.

Drop files here or

Max. file size: 1 GB.

For typography for Packaging Design, please send physical samples for the jury to experience.

Awards Entry(Required)

Cost per entry = GHS XXX

Price:

Total

To submit your entry, please click the 'SUBMIT' button below. You will be redirected to make payment via Paystack. Alternatively, you may Save and Continue your entry at a later date.