ADVERTISING PRACTITIONERS SCHOOLED ON PARLIAMENTARY PROCEDURES AS PART OF ADVOCACY FOR ADVERTISING COUNCIL BILL The Advertising Association of Ghana, AAG resumed advocacy for passage of…
The definition and true understanding of who a Consumer has been debated over the years. According to the Oxford Living Dictionary, a consumer is a…
American Association of Advertising Agencies launch Advertiser Protection Bureau to push for Trustworthy Environments WARC an online portal that brings together marketing information that helps…
Studies shows that Branding evolved from ancient times. History has also disclosed that branding probably began with the practice of branding livestock in order to…
Brand is reasonably the most fundamental building block of every organization and Business. With the increasingly growing trend of software and technology, consumers are changing…
IAA GLOBAL LEADERSHIP CONFERENCE “AFRICA RISING” RETURNS TO ACCRA 28TH – 29TH May, 2018. Kempinski Hotel Gold Coast City, Accra – Ghana. The…
The Advertising Association of Ghana has renewed calls for regulation of advertising practice in Ghana to protect the interest of consumers and to ensure sanity…
The Advertising Association of Ghana has renewed calls for regulation of advertising practice in Ghana to protect the interest of consumers and to ensure sanity…