AAG JOINS THE FIGHT AGAINST COVID-19

The Advertising Association of Ghana like the many sectors affected by the novel Covid-19 pandemic joins government to fight against the virus.

During the Press brief on Tuesday, April 28, 2020, by the Information Minister, Hon. Kojo Oppong Nkrumah, at the Ministry of Information,
the AAG represented by the Executive Director, Mr. Francis Dadzie donated 50 billboards and presented its Covid-19 Awareness plan to the Minister.

The AAG Covid-19 Awareness plan analyses the impact of the pandemic and strategies the Association is adopting to support the fight against the virus. The Awareness plan itemizes strategies such as Radio drama series, TV testimonials, TV animation videos, TV advocacy videos, citizen-led community responses and strategies for online and social media.

The Advertising Association of Ghana as part of its strategies has donated 50 billboards worth Ghc906,000, flighted to educate the publics against the spread of the corona virus. In addition, advocacy videos in various languages are being telecast to create awareness in deprived communities.

Accra, Ghana
April 28, 2020.

AAG PROFESSIONAL DEVELOPMENT PROGRAMME

The AAG Professional Development Programme is a 3 day training programme which is targeted at Middle level practitioners in Advertising, Arts, Communication, Creative Design, Marketing, Public Relation and related areas. The programme will address the following topics under creativity.

  1. Ideas that live forever; creating insight based timeless work, the pain and the glory.
  2. Creative magic; going beyond the beautiful to create campaigns that are effective.
  3. Design thinking; thinking beyond advertising.

The Programme is scheduled as follows;

Date: 24th – 26th March, 2020

Venue: Coconut Groove Hotel, Accra

Time: 2:00pm – 6:00pm each day

Rate: GHc700

For registration and inquiries, kindly call Terrick Torgbor on 0501399201