In today’s media-driven world, advertisements have become an integral part of our daily lives. From billboards to television commercials and social media posts, ads are everywhere, shaping our perceptions, influencing
Registration is now open for the second cohort for the LIONS Creative MBA (cMBA). Curated and certified by LIONS, the LIONS cMBA brings over 70 years of the world’s best
Joining the Advertising Association of Ghana (AAG) is a significant step for professionals and organizations looking to make a mark in the advertising industry. Membership in the AAG opens doors
Rebranding the Advertising Association of Ghana (AAG) has significantly enhance its impact and effectiveness in the advertising industry. This strategic move offers numerous advantages, benefiting the organization, its members, and
3 Days OF ESSENTIAL PROFESSIONAL SKILLS TRAINING for: Advertisers, Corporate Communications
Managers, Brand Managers & all Marketing Communications Practitioners.
Brand positioning is a cornerstone of marketing strategy and a critical element in the success of any brand. However, while it is widely used, the concept is often misunderstood. The
Influencer marketing is a relatively new trend in digital marketing and advertising; but not a new marketing communication strategy when it comes to outdoor marketing and advertising in Ghana. Influencer
The AAG Council in February 2024, as part of efforts to establish the renewed sense of strategic direction for the association, took a decision to adopt a new visual identity
Click on the link to access the form of participation https://forms.gle/2kL4BrYazRLc3LHM8
